Find Your Story
A stopover brand film with Millie Bobby Brown and Jake Bongiovi, written and co-directed by Oscar winner Armando Bo, in which a script found at Dubai International pulls the pair through Al Seef, the Museum of the Future, Burj Khalifa and the Al Qudra dunes. It launched in 21 markets on TV, cinema, streaming, OOH and social.
- The brief
- Travellers transiting Dubai International, who could be persuaded to leave the airport and turn a connection into a stopover.
| Brand | Visit Dubai |
|---|---|
| Agency | Not named on the source |
| Talent | Millie Bobby Brown, Jake Bongiovi, Armando Bo |
| Channels | TV, cinema, OTT, OOH, social, digital |
| Source | exchange4media |
What other travel & hospitality brands ran
The latest confirmed campaigns from the rest of the category, Gulf.
| Brand | Campaign | Type | Agency | Date |
|---|---|---|---|---|
| Emirates | Travel RehearsalExperiential · 4 Sep 2026 | Experiential | – | 4 Sep 2026 |
| Mall of Qatar | Shop, Win & StyleIntegrated campaign · 3 Sep 2026 | Integrated campaign | – | 3 Sep 2026 |
| Careem | Order from 'the other guys'Digital/social · 1 Sep 2026 | Digital/social | – | 1 Sep 2026 |
| Etihad Airways | Beyond BordersIntegrated campaign · 31 Aug 2026 | Integrated campaign | – | 31 Aug 2026 |
| flyadeal | 50th aircraft livery design competitionDigital/social · 10 Aug 2026 | Digital/social | – | 10 Aug 2026 |
| Al Balad Development | Al Ittihad Club platinum sponsorship activationSponsorship activation · 8 Aug 2026 | Sponsorship activation | – | 8 Aug 2026 |
| Mall of Qatar | Hala Summer 2026 at Mall of QatarSponsorship activation · 27 Jul 2026 | Sponsorship activation | – | 27 Jul 2026 |
| Saudia | The Coolest IhramPurpose · 29 Jun 2026 | Purpose | – | 29 Jun 2026 |
More from Visit Dubai
| Campaign | Type | Agency | Date |
|---|---|---|---|
| A Dubai InviteIntegrated campaign · 23 Jul 2026 | Integrated campaign | – | 23 Jul 2026 |
| Modesh x Baby Shark at Dubai Summer SurprisesExperiential · 14 Jul 2026 | Experiential | – | 14 Jul 2026 |
| Modesh and Baby Shark: A City of Endless Adventures!Experiential · 14 Jul 2026 | Experiential | – | 14 Jul 2026 |
| Map Your Dubai: Insider EditionDigital/social · 10 Jun 2026 | Digital/social | – | 10 Jun 2026 |
| Dubai: A Whole New YouAd film · 2024 | Ad film | – | 2024 |
| Dubai Presents — Museum of the FutureAd film · 3 May 2022 | Ad film | – | 3 May 2022 |