Visit Dubai
Visit Dubai is a travel and hospitality brand in the Gulf.
6 of 7 rows confirmed on their sourceHow we check
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Ads running now
Visit Dubai isn't running any ads on Facebook or Instagram in the Gulf right now. The day it starts, they'll appear here, newest first, with how long each one has been live.
Its rivals running ads now: Visit Qatar and Shurooq.
Checked in Meta's Ad Library on 26 Oct 2026 · Visit Dubai in the Ad Library →
Ambassadors
Talent named in Visit Dubai's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Saif Ali Khan | Past | 2024 | 2024 |
| Sara Ali Khan | Past | 2024 | 2024 |
| Shah Rukh Khan | Past | 3 May 2022 | 3 May 2022 |
Campaigns
With the agency and talent where the trade press named them.
Integrated campaign · 23 Jul 2026
DET turned residents into the channel, letting anyone with an Emirates ID nominate up to five visiting friends or relatives and collect more than Dh3,000 of hotel, dining and attraction offers once the visit was verified. It ran to 31 October 2026 with rewards valid to the end of the year.
Experiential · 14 Jul 2026
Dubai's long-running summer mascot Modesh was paired with the Baby Shark character for the first time, a crossover built to carry the Dubai Summer Surprises season with families and to give the city's own IP a globally recognised partner.
Experiential · 14 Jul 2026
Dubai Festivals and Retail Establishment paired Modesh, the 25-year-old face of Dubai Summer Surprises, with Pinkfong's Baby Shark for the festival's first character crossover. A live stage show with Modesh, Dana and Baby Shark ran daily at Modesh World in Dubai World Trade Centre from 18 to 31 July.
Digital/social · 10 Jun 2026
A joint push with Google that sent Google Maps Local Guides out to build curated lists of lesser-known Dubai restaurants and cafes, then opened public voting on them from 22 June to 6 July. It sits under DET's 'From Dubai, For Dubai' platform and was launched at a Breakfast Club event at the Etihad Museum.
Ad film · 11 Apr 2025
A stopover brand film with Millie Bobby Brown and Jake Bongiovi, written and co-directed by Oscar winner Armando Bo, in which a script found at Dubai International pulls the pair through Al Seef, the Museum of the Future, Burj Khalifa and the Al Qudra dunes. It launched in 21 markets on TV, cinema, streaming, OOH and social.
Talent: Millie Bobby Brown, Jake Bongiovi, Armando Bo.
Show 2 more
Ad film · 2024
A 2024 market activation for India fronted by the father-and-daughter Bollywood pair Saif Ali Khan and Sara Ali Khan, one of the run of Dubai brand films built around entertainment names before Find Your Story.
Talent: Saif Ali Khan, Sara Ali Khan.
Ad film · 3 May 2022
Shah Rukh Khan returned to the Dubai Presents platform for a film set inside the newly opened Museum of the Future, narrating the building's promise and daring viewers to imagine what comes next. Aimed squarely at the Indian outbound traveller.
Talent: Shah Rukh Khan.
2 deals outside the Gulf
Rows under the same brand name abroad. Not counted in the numbers above.
None of these rows could be confirmed on their source yet.
2 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Integrated segment · YouTube · Undated
Visit Dubai is listed among Like Nastya's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · Undated
Visit Dubai is on Red Bull's YouTube sponsor wall, carried in 2 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Against travel & hospitality peers
Confirmed deals only. The full travel & hospitality leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Visit Dubai | 0 | 4 | 7 | – | 23 Jul 2026 |
| Experience Abu Dhabi | 2 | 2 | 2 | Motorsport | 2026 |
| Visit Saudi | 1 | 0 | 3 | Film | 25 May 2025 |
| Visit Qatar | 2 | 3 | 1 | Kabaddi, hockey, tennis and more | 2 May 2026 |
| Shurooq | 2 | 0 | 0 | Culture, arts and literature | 2025 |
Where peers sponsor and Visit Dubai doesn't
| Property | Peers on it |
|---|---|
| Sharjah Biennial | Shurooq |
| Web Summit Qatar | Visit Qatar |
| Red Sea International Film Festival | Visit Saudi |
| Yas Marina Circuit season | Experience Abu Dhabi |
| Abu Dhabi Grand Prix | Experience Abu Dhabi |
| Qatar ExxonMobil Open | Visit Qatar |
| Kalba | Shurooq |
Know when Visit Dubai signs something new
One email when Visit Dubai or a travel & hospitality rival signs a sponsorship, an ambassador or a campaign.
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From gulf.monumentum.in/brand/visit-dubai, by C4E. Every row is dated and checked against its public source; how we check: gulf.monumentum.in/how-we-check.