Travel With Emarat

A summer raffle run through Emarat's EmCan loyalty app: spend AED 80 on fuel and AED 30 in-store between 3 June and 5 July, scan the in-app QR code, and five winners drawn under Dubai Economy and Tourism rules had their travel package covered.

The brief

Emarat customers in the UAE planning summer travel, reached through its EmCan loyalty app.

The idea

Customers who spent set amounts on fuel and in-store over a month and scanned an in-app QR code entered a draw, with winners getting their travel package paid.

Brand	Emarat
Agency	Not named on the source
Talent	Not named
Channels	digital, in-store
Source	Travel Daily Media