Beyond Business by Qatar Airways
Unlock more from business travel with Beyond Business, offering savings and tailored benefits for your organisation.
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Monumentum sponsorship report · Qatar Airways · data as of 4 Oct 2026
Qatar Airways
Qatar Airways is Qatar's state-owned flag carrier and a Oneworld member, flying from Doha.
5Properties sponsored
3Title or presenting deals
4Confirmed in 2026
10 Feb 2026Latest deal
11 of 11 rows confirmed on their sourceHow we check
See how Qatar Airways compares with Emirates and Etihad AirwaysA 20-minute teardown with Saurabh Garg, C4E: where your category spends, what is crowded, what is open.Ask for a teardownClose
Ads running now
Every ad Qatar Airways is running on Facebook and Instagram in the UAE, newest first, from Meta's Ad Library on 26 Oct 2026: 18 ads (Meta counts 86, listing each copy and city version on its own), from the Qatar Airways page.
Beyond Business by Qatar Airways
اكتشف المزيد من القيمة في سفر الأعمال مع Beyond Business، واستفد من التوفير والمزايا المصممة خصيصاً لمؤسستك.
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Kids get up to 50% off flights
Enjoy 50% bonus Avios and stand the chance to win a family trip to Disneyland® Paris. Book with code FROZEN by 5 Nov 2026.
View in Ad LibraryBook now · qatarairways.com
خصومات حتى 50٪ على تذاكر الأطفال
استمتع بنقاط أفيوس إضافية بنسبة 50% مع فرصة للفوز برحلة إلى ديزني لاند® باريس. احجز باستخدام الرمز «FROZEN» حتى 5 نوفمبر 2026
View in Ad LibraryBook now · qatarairways.com
Our A380 touches down at London Heathrow, gliding through the clouds and turning a grey sky into a moment to remember. Watch the full video 🎥 (Link in our bio)
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Tap & hold to catch the plane! #QatarAirways #GoingPlacesTogether
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A closer look at Qsuite Next Gen.
Watch in Ad LibraryVisit Instagram profile · instagram.com
Feel the thrill of F1®
Book flights to Formula 1® host cities with code F1FANS and save up to 12%.
View in Ad LibraryBook now · qatarairways.com
Sponsorships
Season by season, then every row newest first with what our check found on its source.
Partner · Event · 2026
Premium Sponsor. Listed under "Premium sponsors".
Qatar Grand Prix
Title · Event · 2026
Title partner: the 2026 race ran as the Formula 1 Qatar Airways Qatar Grand Prix on F1's own calendar.
Partner · Event · 2026
Listed on the Web Summit Qatar 2026 partner page.
Qatar Grand Prix
Title · Event · 2025
Title partner: the 2025 race ran as the Formula 1 Qatar Airways Qatar Grand Prix on F1's own calendar.
Qatar Grand Prix
Title · Event · 2024
Title partner: the 2024 race ran as the Formula 1 Qatar Airways Qatar Grand Prix on F1's own calendar.
Shirt sponsor · Team · 2017
Front-of-shirt sponsor of Al Sadd, 2017–present. Listed for the 2025–26 season.
Shirt sponsor · Team · 2014
Front-of-shirt sponsor of Al-Ahli Saudi, 2014–2017.
Ambassadors
Talent named in Qatar Airways's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Deepika Padukone | Past | 1 Mar 2023 | 1 Mar 2023 |
Campaigns
With the agency and talent where the trade press named them.
Digital/social · 10 Feb 2026
Qatar Airways built a playable recreation of Doha and its cabin products inside Fortnite, reachable by island code, and ran a two-week golden-ticket hunt with gaming creators in which players screenshot the find and post it with #FlyWithQR to enter a draw for flights.
Integrated campaign · 27 Oct 2025
A multi-year brand platform made with Swizz Beatz and his Dean Collective that names 100 people shaping culture across art, design, music, fashion, sport and technology. It was announced at Art Basel Paris, where the airline is a premium partner, with a gala in Doha at Art Basel Doha in February 2026 to reveal the full list.
Talent: Swizz Beatz, Black Coffee, Miles Chamley-Watson, Yoon Ahn, Kennedy Yanko, Patrick Eugene.
Digital/social · 6 Mar 2024
Qatar Airways introduced Sama 2.0, an AI cabin crew member who guides passengers through the QVerse platform, unveiling her as a hologram on the airline's stand at ITB Berlin. The airline has since used her as a digital brand face, and added Arabic to her at Arabian Travel Market in 2025.
Ad film · 1 Mar 2023
Qatar Airways signed Deepika Padukone as its first global brand ambassador and put her in a film shot around the Orchard at Hamad International Airport, cut to an acoustic version of 'Ain't Nobody', selling the transit and premium-cabin experience to an audience the airline wanted in India and beyond.
Talent: Deepika Padukone.
5 deals outside the Gulf
Rows under the same brand name abroad. Not counted in the numbers above.
Paris Saint-Germain
Shirt sponsor · Team · 2025
Front-of-shirt sponsor of Paris Saint-Germain, 2025–present. Listed for the 2025–26 season.
Roma
Shirt sponsor · Team · 2018
Front-of-shirt sponsor of AS Roma, 2018–2021.
Boca Juniors
Shirt sponsor · Team · 2018
Front-of-shirt sponsor of Boca Juniors, 2018–2022.
FC Bayern Munich
Sleeve sponsor · Team · 2018
Sleeve sponsor of FC Bayern Munich, 2018–2023.
1 more row we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
FORMULA 1
Integrated segment · YouTube · Undated
Qatar Airways is on FORMULA 1's YouTube sponsor wall, carried in 7 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Against travel & hospitality peers
Confirmed deals only. The full travel & hospitality leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Qatar Airways | 5 | 4 | 4 | Motorsport | 10 Feb 2026 |
| Emirates | 9 | 11 | 3 | Kabaddi, hockey, tennis and more | 2027 |
| Etihad Airways | 4 | 4 | 1 | Motorsport | 31 Aug 2026 |
| Saudia | 2 | 2 | 3 | Film | 29 Jun 2026 |
| Riyadh Air | 0 | 1 | 2 | – | 23 Jun 2026 |
Where peers sponsor and Qatar Airways doesn't
| Property | Peers on it |
|---|---|
| Big 5 Global | Emirates |
| Red Sea International Film Festival | Saudia |
| Dubai Desert Classic | Emirates |
| Dubai Fitness Challenge | Emirates |
| Yas Marina Circuit season | Etihad Airways |
| Dubai Rugby Sevens | Emirates |
| Dubai Airshow | Emirates |
| Al-Nassr | Etihad Airways |
Questions people ask
What does Qatar Airways sponsor?
Qatar Airways has 5 confirmed sponsorship properties on record, mostly in motorsport, then football, including Qatar ExxonMobil Open, Qatar Grand Prix, Web Summit Qatar. The latest is dated 10 Feb 2026.
Does Qatar Airways sponsor cricket?
Yes. Qatar Airways has 1 confirmed cricket deal on record.
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From gulf.monumentum.in/brand/qatar-airways, by C4E. Every row is dated and checked against its public source; how we check: gulf.monumentum.in/how-we-check.