Everyone's Invited
ALDO's Ramadan 2024 collection campaign across the Middle East, fronted by Lebanese singer and actress Myriam Fares on a theme of gathering and inclusivity. Creative and direction were by Grey Dubai with director Georgette Pascal, photographer Judas Berra and Wonderful Productions.
- The brief
- Shoppers across the Middle East preparing for Ramadan gatherings, for ALDO's 2024 Ramadan collection.
- The idea
- Myriam Fares, the Lebanese singer and actress, fronts 'Everyone's Invited', a Ramadan campaign built on gathering and inclusion, directed by Georgette Pascal and photographed by Judas Berra.
| Brand | Hackett London |
|---|---|
| Agency | Grey Dubai |
| Talent | Myriam Fares |
| Channels | digital, social, in-store |
| Source | Khaleej Times |
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