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Integrated campaignGulf10 Oct 2021

Wellness for All

Thumbay Clinics put 16 health-check packages at Dh199 each, including a free doctor consultation and up to 73 test parameters, across its clinics in Dubai, Sharjah, Ajman, Umm Al Quwain, Fujairah and Ras Al Khaimah. The pitch was post-pandemic preventive screening for children, adults, fitness users and senior citizens, with immunity and fitness packages discounted 90 per cent.

The brief
UAE residents of every age putting off preventive health checks after the pandemic.
The idea
Thumbay Clinics offered 16 check-up packages at Dh199 each, with a free doctor consult and as many as 73 test parameters, across clinics in six emirates.
What to borrow
One flat price across many packages makes preventive care simple to choose and to budget for.
BrandThumbay Labs
AgencyNot named on the source
TalentNot named
Channelsprint, digital, in-store
SourceKhaleej Times

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