Nabadat
A humanitarian campaign run by Al Jalila Foundation, the philanthropic arm of Dubai Health, with the Mohammed Bin Rashid Al Maktoum Humanitarian and Charity Establishment, funding heart surgery for patients who cannot pay. In the April 2025 round it paid for eleven complex cardiac operations, with children treated at Al Jalila Children's Hospital and adults at Dubai Hospital.
- The brief
- Heart patients in Dubai who need surgery but face financial barriers to treatment.
- The idea
- Al Jalila Foundation, which runs Dubai Health's charitable giving, teamed up with the Mohammed Bin Rashid humanitarian establishment to pay for heart surgeries and catheter procedures in Dubai Health hospitals.
- What to borrow
- Funding procedures inside its own hospitals lets a health system's charity show donors exactly where their money goes.
| Brand | Dubai Health |
|---|---|
| Agency | Not named on the source |
| Talent | Not named |
| Channels | digital |
| Source | Emirates 24|7Gulf Today |
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|---|---|---|---|---|
| Thumbay Labs | Prevention is Better than CurePurpose · 11 Aug 2021 | Purpose | – | 11 Aug 2021 |
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