Made with Louvre Abu Dhabi
A branded collaboration programme inviting UAE small and medium enterprises to design a product range inspired by the museum's architecture, sold in the museum boutique and in the SMEs' own stores. Proposals opened in February 2025 with product development from April.
- The brief
- UAE small and medium businesses wanting visibility, and a museum looking to widen its boutique range with local products.
- The idea
- The museum invited UAE-based SMEs to design product ranges inspired by its architecture, sold under its brand in the Louvre Abu Dhabi boutique and in the businesses' own shops.
- What to borrow
- Licensing a cultural brand to local makers extends its reach into their shops while filling its own with fresh, locally made stock.
| Brand | Louvre Abu Dhabi |
|---|---|
| Agency | Not named on the source |
| Talent | Not named |
| Channels | Not named |
| Source | Emirates 24|7 |
What other arts, venues & leisure brands ran
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