Okaz digital relaunch
Chairman Abdullah Saleh Kamel launched a redesigned Okaz digital platform alongside a new Saudi Gazette website, presented as a rebuild of both mastheads on the technical and editorial side rather than a routine refresh.
- The brief
- Readers of Okaz and Saudi Gazette, whose habits have shifted toward digital, social and AI-shaped media.
- The idea
- Chairman Abdullah Saleh Kamel launched rebuilt digital platforms for Okaz and Saudi Gazette, reworked on both the technical and editorial side, with a push toward more multimedia formats.
- What to borrow
- Relaunching two titles at once lets a publisher tell one clear story about its digital shift.
| Brand | Okaz |
|---|---|
| Agency | Not named on the source |
| Talent | Not named |
| Channels | digital |
| Source | Saudi Gazette |
What other media & entertainment brands ran
The latest confirmed campaigns from the rest of the category, Gulf.
| Brand | Campaign | Type | Agency | Date |
|---|---|---|---|---|
| Ski Dubai | Ice Warrior Challenge 2026 (17th edition)Experiential · 8 Sep 2026 | Experiential | – | 8 Sep 2026 |
| Yas Island | Kryptonite Collider cinema takeoverExperiential · 1 Sep 2026 | Experiential | Momentum Worldwide | 1 Sep 2026 |
| Channel 4 FM | Junior RJ Hunt – The Voice of TomorrowExperiential · 1 Sep 2026 | Experiential | – | 1 Sep 2026 |
| VOX Cinemas | Filmy FeverIntegrated campaign · 17 Aug 2026 | Integrated campaign | – | 17 Aug 2026 |
| Gulf News | UAE Summer Road Safety Campaign 2026Purpose · 22 Jul 2026 | Purpose | – | 22 Jul 2026 |
| Yas Island | The Answer is YasIntegrated campaign · 20 Jun 2026 | Integrated campaign | – | 20 Jun 2026 |
| beIN Sports | TOD x talabat FIFA World Cup 2026 subscription offerIntegrated campaign · 19 Jun 2026 | Integrated campaign | – | 19 Jun 2026 |
| Global Village | Eid Al Adha at Global VillageFestive · 18 May 2026 | Festive | – | 18 May 2026 |
