Hala Summer 2026 at Landmark
The mall took part in Visit Qatar's Hala Summer Shopping Festival, one of eleven listed retail destinations running the festival's QAR 200 stamped-receipt raffle mechanic and discount programme through to the end of September.
- The brief
- Shoppers in Qatar over the summer, courted by Visit Qatar's month-long Hala Summer Shopping Festival.
- The idea
- Landmark joined as one of eleven participating malls, running the festival's receipt raffle and discounts until the end of September.
- What to borrow
- Joining a national tourism festival lets one mall borrow a campaign far bigger than its own budget.
| Brand | Landmark Doha |
|---|---|
| Agency | Not named on the source |
| Talent | Not named |
| Channels | in-store |
| Source | The Peninsula |
Case studies like this
Campaigns from other brands that did something close, matched on what each one actually did.
| Brand | Campaign | Type | Agency | Date |
|---|---|---|---|---|
| Doha Festival City | Hala Summer 2026 at Doha Festival CitySponsorship activation · 7 Sep 2026 | Sponsorship activation | – | 7 Sep 2026 |
| Visit Qatar | Kids Go FreeIntegrated campaign · 2 May 2026 | Integrated campaign | – | 2 May 2026 |
| Place Vendôme | Hala Summer 2026 at Place VendômeSponsorship activation · 27 Jul 2026 | Sponsorship activation | – | 27 Jul 2026 |
| Mall of Qatar | Shop, Win & StyleIntegrated campaign · 3 Sep 2026 | Integrated campaign | – | 3 Sep 2026 |
| Mall of Qatar | Hala Summer 2026 at Mall of QatarSponsorship activation · 27 Jul 2026 | Sponsorship activation | – | 27 Jul 2026 |
| LuLu Hypermarket | Summer with LuLuIntegrated campaign · 16 Jun 2025 | Integrated campaign | – | 16 Jun 2025 |
