Wholesale Banking Group 60-second spot
A sixty-second commercial for ADCB's Wholesale Banking Group covering the range of services and business situations the unit handles, created by Impact BBDO and produced by Milkshake Media.
- The brief
- Business clients of ADCB's Wholesale Banking Group, who need to bank at any hour and from anywhere.
- The idea
- A 60-second spot by Impact BBDO, produced by Milkshake Media, runs through the business situations the unit covers, showing an easy digital interface for varied corporate needs.
- What to borrow
- A wholesale bank can show breadth in one minute by moving quickly through client situations instead of listing services.
| Brand | ADCB |
|---|---|
| Agency | Impact BBDO |
| Talent | Not named |
| Channels | TV, digital |
| Source | Campaign Middle East |
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