Week of 13 Apr 2026
2 campaigns dated this week, confirmed rows only. Most sponsorships are announced with a season, not a day, so they sit on their property pages rather than in a week.
2 campaigns
Purpose · 14 Apr 2026
A Ramadan 2026 clothing-donation drive run entirely by employee volunteers. More than 80 staff collected and sorted 201 kg of clothing, over 1,005 items, and redistributed them to beneficiaries across the Kingdom.
Ad film · 17 Apr 2026
A FIFA World Cup 2026 brand film that follows fans travelling to matches by car, bus, truck and motorcycle, set against Valvoline's 160-year history. Shot in Chile, it opened in Mexico and rolled out from May across the US, China, India, Australia, Canada, Thailand and Saudi Arabia on TV, digital out of home, radio and social, with a sweepstakes offering a trip to the tournament.
Agency: We Are Laugh.