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Pickl

The company behind Pickl, with 2 confirmed deals on Monumentum.

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Digital/social · 29 May 2025

For International Burger Day, Pickl gave away 10,000 burgers across its 18 UAE outlets. Entrants filled a short form on the Pickl website naming a favourite from the OG Cheeseburger, Chicken Sando or Impossible Burger; winners were drawn on 19 June and vouchers ran to 31 July.

Experiential · 16 Nov 2022

With Commercial Bank International, Pickl built a virtual restaurant on the Portals platform and ran it at GITEX Global. Around 100 visitors made an avatar, ordered at the virtual counter and were handed a real burger from a Pickl food truck at the CBI stand minutes later.

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