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Pickl

FoodGulfPickl: company page

Pickl is a restaurant brand in the Gulf.

2Campaigns
29 May 2025Latest deal

1 of 2 rows confirmed on their sourceHow we check

See how Pickl compares with Kudu and AmericanaA 20-minute teardown with Saurabh Garg, C4E: where your category spends, what is crowded, what is open.Ask for a teardownClose

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Ads running now

Pickl isn't running any ads on Facebook or Instagram in the Gulf right now. The day it starts, they'll appear here, newest first, with how long each one has been live.

Checked in Meta's Ad Library on 26 Oct 2026 · Pickl in the Ad Library →

Campaigns

With the agency and talent where the trade press named them.

Digital/social · 29 May 2025

For International Burger Day, Pickl gave away 10,000 burgers across its 18 UAE outlets. Entrants filled a short form on the Pickl website naming a favourite from the OG Cheeseburger, Chicken Sando or Impossible Burger; winners were drawn on 19 June and vouchers ran to 31 July.

Experiential · 16 Nov 2022

With Commercial Bank International, Pickl built a virtual restaurant on the Portals platform and ran it at GITEX Global. Around 100 visitors made an avatar, ordered at the virtual counter and were handed a real burger from a Pickl food truck at the CBI stand minutes later.

Against food peers

Confirmed deals only. The full food leaderboard.

BrandProperties2026 dealsCampaignsMain passion pointLatest
Pickl002–29 May 2025
Kudu002–10 Dec 2024
Americana110Food and drink2026

Where peers sponsor and Pickl doesn't

PropertyPeers on it
GulfoodAmericana