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Aldar

Home & buildingGulfState-linkedAldar Properties: company page

Aldar is Abu Dhabi's state-owned property developer, whose projects include Yas Island and Al Raha Beach.

3Properties sponsored
1Title or presenting deal
2Confirmed in 2026
2026Latest deal

4 of 7 rows confirmed on their sourceHow we check

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Ads running now

Every ad Aldar is running on Facebook and Instagram in the UAE, newest first, from Meta's Ad Library on 26 Oct 2026: 13 ads (Meta counts 41, listing each copy and city version on its own), from the Aldar page.

Aldar ad
Since 2 versions

. ابتسامتها، وحضورها، وحرصها الدائم على مد يد العون للآخرين، أصبحت فيكي الشخص الذي يلجأ إليه السكان بكل ثقة، وصار وجودها جزءاً من تفاصيل حياتهم اليومية. #الدار #عامرة_بأهلها For families and children at Waters Edge, Vicky became more than a familiar face. The trust she built made her someone they could turn to when they felt most vulnerable and someone whose presence now feels inseparable from the community. #Aldar #LiveAldar #BeautifullyUs

The Wilds Residences
Since 6 versions

The Wilds Residences

Own your home with just 10% down payment, 50/50 payment plan and 4% DLD waiver, from AED 1.6M 1 to 3-bedroom residences and duplexes at The Wilds Residences, Dubai.

The Wilds Residences in Dubai
Since 3 versions

The Wilds Residences in Dubai

Own your home with just 10% down payment, a 50/50 payment plan and a 4% DLD waiver, with prices from AED 1.6M. 1- to 3-bedroom residences and duplexes at The Wilds Residences, Dubai.

A new London address
Since

A new London address

Discover 1 & 2-bedroom apartments at The Hexon in London, close to outstanding-rated schools and leading universities.

1 & 2-Bed London Apartments
Since

1 & 2-Bed London Apartments

Own a 1 or 2-bedroom apartment at The Hexon in London, close to the River Thames, Battersea Power Station and city connections.

Yas Riva Reserve
Since 3 versions

Yas Riva Reserve

At the residents-only clubhouse, outdoor pools & a coffee shop are all part of life at Yas Riva Reserve. Premium 4 to 6-bed villas from AED 7.9M. Register today and enjoy a 2% ADM fee waiver.

Yas Riva Reserve
Since 3 versions

Yas Riva Reserve

Own a premium 4 to 6-bed villa at Yas Riva Reserve, from AED 7.9M with a 5% down payment on a 50/50 payment plan. Register today and enjoy a 5-year service charge waiver.

Yas Riva Reserve
Since 3 versions

Yas Riva Reserve

Five minutes from the best Yas Island has to offer. Yas Riva Reserve homes from AED 7.9M, with a 5% down payment and a 5-year service charge waiver. Register today.

Sponsorships

Season by season, then every row newest first with what our check found on its source.

20241
20252
20262
Abu Dhabi Grand Prix

Partner · Event · 2026

Official Founding Partner. Listed under "OFFICIAL FOUNDING PARTNER" on the Abu Dhabi Grand Prix partner wall.

Official partner · Event · 2026

Listed under "OFFICIAL PARTNERS OF YAS MARINA CIRCUIT" on the circuit's All Partners page.

Abu Dhabi Art

Presenting · Event · 2025

Presenting Partner of Abu Dhabi Art 2025.

Abu Dhabi Grand Prix

Partner · Event · 2025

Official Founding Partner. Listed under "OFFICIAL FOUNDING PARTNER" on the Abu Dhabi Grand Prix partner wall.

Abu Dhabi Grand Prix

Partner · Event · 2024

Official Founding Partner. Listed under "OFFICIAL FOUNDING PARTNER" on the Abu Dhabi Grand Prix partner wall.

Campaigns

With the agency and talent where the trade press named them.

Integrated campaign · 28 Jul 2025

Brand campaign shot in Abu Dhabi and Manchester starring Manchester City manager Pep Guardiola, drawing a line between his precision as a coach and Aldar's approach to design. Aldar is Manchester City's official real estate partner; the film sits under the 'Details That Matter' platform and ran on digital and social.

Agency: Lobster. Talent: Pep Guardiola.

Launch · 2 Feb 2023

Launch campaign for The Sustainable City on Yas Island, whose first phase sold out in a day. Rather than a futuristic city, the films and short documentaries argued for going back to basics and reconnecting with nature, giving voice to the community and its residents.

Agency: FP7 McCann.

Agencies

Credited on Aldar's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.

Lobster1 campaign28 Jul 2025
FP7 McCann1 campaign2 Feb 2023

Against home & building peers

Confirmed deals only. The full home & building leaderboard.

BrandProperties2026 dealsCampaignsMain passion pointLatest
Aldar322Motorsport2026
Danube Properties003TV and streaming22 Dec 2025
Emaar410Kabaddi, hockey, tennis and more2026
DAMAC Islands013–23 Feb 2026
Nakheel112Kabaddi, hockey, tennis and more2026

Where peers sponsor and Aldar doesn't

Questions people ask

What does Aldar sponsor?

Aldar has 3 confirmed sponsorship properties on record, mostly in motorsport, then culture, arts and literature, including Abu Dhabi Grand Prix, Yas Marina Circuit season, Abu Dhabi Art. The latest is dated 2026.

Which agency works on Aldar's campaigns?

Credited on Aldar campaigns: Lobster (1 campaign, latest 28 Jul 2025); FP7 McCann (1 campaign, latest 2 Feb 2023).