Week of 16 Mar 2026
2 campaigns dated this week, confirmed rows only. Most sponsorships are announced with a season, not a day, so they sit on their property pages rather than in a week.
2 campaigns
Integrated campaign · 16 Mar 2026
To mark passing a billion dollars in client assets, Sarwa shot its own retail investors at home in unstaged family portraits instead of using luxury or celebrity imagery. The work ran on large-format outdoor across Dubai and Abu Dhabi, including Sheikh Zayed Road, City Walk, DXB airport and The Galleria, and extended into conversational social content with the same investors.
Agency: DUCKLIFE.
Festive · 17 Mar 2026
For Eid Al Fitr the bank put crisp new banknotes for Eidiya gifting into six ATMs and fourteen branches across Bahrain, including Seef Mall, Marassi Galleria and the Muharraq and Waqif souqs, running from 17 March until stocks ran out. A recurring seasonal retail activation rather than a product.