Aster DM Healthcare
The company behind Aster Clinics, with 2 confirmed deals on Monumentum.
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Experiential · 23 Feb 2026
An awareness stunt timed to the UAE's new tiered sugar tax on 1 January 2026. A re-engineered vending machine dispensed sugar cubes instead of snacks to show how much sugar sits inside a common drink, and a QR code turned the moment into a free diabetes screening voucher for the new Aster Diabetes 360 Care Clinic in Al Qusais.
Integrated campaign · 27 Sep 2024
A back-to-school children's health campaign built around six invented superheroes, one for each habit: Hydro Hero, Flashing Floss, Mighty Man, Miss Brainy, Green Gobbler and Germ Zapper. It ran across digital, social, influencers and CRM alongside in-clinic superhero events, origami and comic workshops, and free paediatric health assessments, and was planned to run three to four months.
Agency: DVIO Digital.
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