Skip to content
ExperientialGulf12 Nov 2024

Cebuana Lhuillier x Tag 91.1 Armenia trip promotion

A listener promotion the station ran with Philippine remittance firm Cebuana Lhuillier for overseas Filipinos in the UAE. Entries came from money-transfer transactions and twelve winners were flown on a three-day all-expenses trip to Armenia, with station presenters travelling alongside them.

The brief
Overseas Filipinos in the UAE who listen to Tag 91.1 and send money home through Cebuana Lhuillier.
BrandTag 91.1
AgencyNot named on the source
TalentNot named
Channelsradio, social
SourcePhilippine Daily Inquirer