Are you ready to enter the game and conquer your fears this Halloween? Discover the ultimate gaming experience at ACTIVATE – now open at The Hangout on Level 2, Mall of the Emirates! هل أنتم جاهزون لخوض التحدي واختبار شجاعتكم في الهالوين؟ عيشوا أقوى التجارب والألعاب لدى آكتيفيت في ذا هانج آوت بالطابق الثاني في مول الإمارات! #EndlessPossibilities #Mallof #MalloftheEmirates
Mall of the Emirates
Mall of the Emirates has 1 campaign on record and no confirmed sponsorships yet.
1 of 1 rows on this page confirmed on their sourceHow we check
See how Mall of the Emirates compares with its categoryA 20-minute teardown with Saurabh Garg, C4E: where your category spends, what is crowded, what is open.Ask for a teardownClose
More from Majid Al Futtaim
Mall of the Emirates is a Majid Al Futtaim brand. The company and its other brands, each on its own page with its own deals.
| Brand | Properties | 2026 deals | Campaigns | Latest |
|---|---|---|---|---|
| Majid Al Futtaim · company, all its brands | 1 | 0 | 7 | 2025 |
| Carrefour | 0 | 0 | 3 | Undated |
| City Centre | 0 | 0 | 1 | Undated |
Ads running in the UAE
19 ads on Facebook and Instagram, newest first. Meta's Ad Library, 30 Oct 2026.
This season belongs to those who make fashion their own. It’s about embracing what makes you unique and expressing it with confidence. How would you describe your style, in one word? Stay rooted this Autumn/Winter and earn 20x the SHARE Points on fashion and beauty at MOE. عيشوا إلهام الموسم بأسلوبكم الفريد..وعبروا عن تفرّدكم بثقة، فلو وصفتم أناقتكم بكلمة واحدة، ماذا ستكون؟ استقبلوا الخريف والشتاء بأناقة تلهمها جذوركم واحصلوا على 20 ضعف نقاط "شير" على الأزياء ولوازم الجمال في مول الإمارات. #EndlessPossibilities #Mallof #MalloftheEmirates
Rooted in style, rooted in beauty, rooted in culture. The season belongs to those who make fashion their own. Earn 20x the SHARE Points today. جذورنا تلهمنا الأناقة والجمال والأصالة. عيشوا إلهام الموسم بأسلوبكم الفريد واكسبوا 20 ضعف نقاط "شير" اليوم.
Thoughtful, instant, and always appreciated. Gift your loved ones the MOE Gift Card today, and let them discover the endless possibilities at MOE. لأن أجمل الهدايا هي التي تناسب كل ذوق. امنحوا أحباءكم حرية الاختيار من إمكانات لا تنتهي مع بطاقة "هديتي" في مول الإمارات. #EndlessPossibilities #Mallof #MalloftheEmirates
Campaigns
With the agency and talent where the trade press named them.
Integrated campaign · 14 Nov 2025
A six-week anniversary campaign from September to mid-October 2025 built on nostalgia and innovation, marking twenty years of the mall and repositioning it as the Mall of Endless Possibilities. It carried a Bandaloop aerial performance, a Global Runway in the rebranded Fashion Dome, an AllSaints Customisation Lab pop-up and a 20x points offer on the SHARE loyalty programme, with lifestyle influencers recruited as friends of the brand.
Agency: Memac Ogilvy.
Agencies
Credited on Mall of the Emirates' campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Memac Ogilvy | 1 campaign | 14 Nov 2025 |
People
Marketing leaders reported in Mall of the Emirates roles in the trade press, latest first. A role is shown as reported on its date and may have changed since.
| Name | Role | Reported | Source |
|---|---|---|---|
| Michelle WalshVP of Marketing and Communications, Majid Al Futtaim | VP of Marketing and Communications, Majid Al Futtaim | 14 Nov 2025 | Campaign Middle East |
Questions people ask
Which agency works on Mall of the Emirates' campaigns?
Credited on Mall of the Emirates campaigns: Memac Ogilvy (1 campaign, latest 14 Nov 2025).
Know when Mall of the Emirates signs something new
One email when Mall of the Emirates or an energy & industrial rival signs a sponsorship, an ambassador or a campaign.
Work at Mall of the Emirates? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.
From gulf.monumentum.in/brand/mall-of-the-emirates, by C4E. Every row is dated and checked against its public source; how we check: gulf.monumentum.in/how-we-check.
